A joinery factory, a fit-out contractor and a design studio do not do the same
work, so they do not get the same system with half the features switched off. They are
separate products with separate sign-ins, and you take any one on its own.
All three are built and all three can be demonstrated on your own job. None is
ready to open yet — each one has to carry a live job for a company that is not us before it
carries a price, and that is the only thing standing in the way of any of them.
Five rows, and you will know which. If more than one looks partly like
you, that is normal in this industry — and if none does, Gamma is the
answer to that too.
Alpha
Kitchen & Joinery Management
Demo on request
Beta
Fitout & Construction Project Management
Demo on request
Delta
Interior Design Studio
Demo on request
Gamma
Your own system, built to order
Open now · quoted per company
Who it is for
AlphaYou make the thing. Kitchen
manufacturers and joinery contractors — out of your own factory, or bought in from a
supplier and installed as yours.
BetaYou finish the space. Fit-out and
construction contractors — you take a shell and hand back a finished floor, through
other trades.
DeltaYou design the space. Interior
designers and design studios — villas, apartments, offices — who hand the client a
design to believe in before anyone builds it.
GammaNeither of those. A
manufacturer who also contracts, a trade nobody writes software for, or a way of
working that is genuinely your own.
What one job is
AlphaOne villa kitchen, or three hundred
near-identical ones in a tower. Priced, confirmed, ordered, delivered,
installed.
BetaA site split into packages, each one let to
a subcontractor. Programmed, progressed, varied, snagged, handed over.
GammaWhatever your job actually is.
We model the stages you run rather than fitting your work to a shape drawn
for somebody else.
Who signs
AlphaA homeowner on a confirmation, or a
developer and its QS, with a BOQ and five engineering approvals behind it.
BetaA main contractor, a landlord, or a brand
rolling the same shop out ten times.
DeltaA homeowner on a design, or a
developer on a show apartment — on your stills and your schedule, with your name on
them.
GammaThe same people who sign today —
on your documents, with your numbering and your letterhead.
What the system has to hold
AlphaCatalogue prices and a costing that keeps
its margin, the documents they sign, and every unit tracked to its own
handover.
BetaPackages and subcontractors, site progress,
variations, and a snag list that actually closes.
DeltaThe plan as a model, the brief, every
room's pieces and finishes, the stills, the client's link, and a schedule measured from
the model.
GammaWhatever the work holds. Your
stages, your gates, and the rules about what must never happen out of order.
What today costs you, without it
AlphaA price out of the door before anyone
approved it, and a supplier ordered from before the client had signed a thing.
BetaWork done on site that nobody raised a
variation for, and a handover held up by snags nobody wrote down.
DeltaWeeks of modelling and re-rendering
nobody bills for, and a client who signed off a picture the site could not build.
GammaThe gap between how you work
and what your software lets you record — paid for in spreadsheets, and in people
ringing each other to ask where something is.
The three products
So take the one that is yours.
Alpha
Kitchen & Joinery Management
Demo on request
If the left-hand column was your week, this is the one. It carried a
working kitchen company — quotations, confirmations, containers, handovers — for
months, which is why it is finished and why it is not a prototype.
Retail and projects kept apart, so you take the side you actually run
One account for the whole company, not a price per person
Your catalogue, your margins, your numbering, your letterhead
Four tools on one sign-in, and a demo you can bring your own job to
If the right-hand column was your week, this one is built — a project
in seven sections, a panel that says what wants you today, and a cost report that
forecasts rather than reports. What it has not done yet is run a live job for
somebody who is not us, so it does not carry a price.
The same rule as Alpha: it carries a real project before anyone pays for it
No price yet, and no date promised — you would only have to hold us to it
Ask for a demo and you will see the whole thing, honestly labelled
If designing the space is your week, this one is built — the plan read
into a model, the interview into a Brief, every room furnished by a designer that
follows the rules, stills that are photoreal, a link the client opens on a phone, and
a schedule measured from the model. What it has not done yet is run a live project for
a studio that is not us, so it does not carry a price.
The same rule as the other two: it carries a real project before anyone pays for it
No price yet, and no date promised — you would only have to hold us to it
Ask for a demo and you will see a villa read, designed, rendered and shared
If none of the columns was your week, this is the one that is actually open.
The products above exist because a company needed one and nothing fitted — that
method is not spent, and your workflow is where it starts.
Your stages, your gates, your vocabulary — not a settings screen over somebody else’s model
Quoted per company, because no two of these are the same size
We will say plainly if one of the three above would have done instead
Plenty of companies here do more than one — a factory that also fits
out, a contractor with its own joinery shop, a studio that designs and then builds. You
are not asked to pretend otherwise, and you are not asked to take them all to be taken
seriously.
One company account will hold whatever you take. Starting with one of
them costs you nothing later: the account, the sign-ins and the bill are the same ones
the other would join.
Register on whichever is closer and say so, and you will be told
when that one opens — a straighter answer than being shown the wrong product.
Your company · what you hold
🔒 Kitchen & joinery management — joins this account when it opens
✓ One sign-in each, for everyone in the company
✓ One bill, one company, any number of people
🔒 Fitout & construction — joins this account when it is ready
🔒 Interior design studio — joins this account when it is ready
Gamma · if neither fits
Then the system is the thing we build.
The products above exist because a company needed one and nothing on
the market fitted. None was a market study — each was a real business with a real
problem, and each one after the first is being proven the same way.
So if your work runs on a flow that none of them models — a manufacturer
who also contracts, a trade nobody writes software for, a process that is genuinely your
own — the flow is where we start rather than where we make you compromise.
Gamma
Your stages. Your gates. Your words for them.
Not a settings screen laid over somebody else's model of the job. The
model itself: what the stages are, what opens each one, what must never happen out of
order, and what your documents are called.
01
We watch the job run
Days inside your business with the people doing the work, not a specification
written at a distance.
02
We model it back
The stages and the rules between them, in your vocabulary. You correct it before
a line is written.
03
One real job first
Live work and real money, exactly what both products above had to survive before
they were offered to anyone.
04
Then it is yours
Your catalogue, numbering and letterhead. Hosted for you, or on a server in your
own office.
Quoted per company — no two are the same size, so
a price on this page would be a made-up one. Bring the flow that fits nothing and you
will get a straight answer on the scale of it, including the answer nobody else gives
you: that one of the three finished systems would have done.
Forty minutes on a live
quotation and a tower you are halfway through is the fastest way to find out whether any
of this fits how you work. If it does not, we would rather you knew now.